MMO incorporation into television show to air on Sci-Fi

Sounds like the Sci-Fi channel is planning to integrate a Massively Multi-Player Online game into the plot of a future television show.
Read more here:
http://snagwiremedia.com/consolepatrol/2008/06/scifi-channel-merging-tv-show.html

Direct-X 10 may prove to be an upgrade to Sci-Fi's special effect technology!
:)